What is data mining?

Data mining refers to the practice of analyzing large datasets to discover patterns and relationships within the data. This process involves using statistical techniques, machine learning algorithms, and data analysis tools to extract meaningful insights, trends, and knowledge from extensive information. The goal of data mining is to turn raw data into useful information that can support decision-making, predictive analytics, and strategic planning.

The focus on identifying patterns and relationships is crucial, as these insights can lead to actionable outcomes, such as improving customer service, predicting market trends, or optimizing operational efficiency. Data mining is widely used in various fields, including marketing, finance, healthcare, and research, making it a vital component of modern data analysis and business intelligence efforts.